Kellogg Shopper Insights Manager in QUERÉTARO, Mexico
Grow with us as Shopper Insights Manager in the Kellogg LA Team. In this position, you will be responsible for managing shopper internal and retail tools that help extract insights for internal customers. Shopper Insights Manager will work in partnership with Customer Development and Customer Marketing and internal and external partners in the development of strategies for all commercial touch points.
WHAT WILL I BE DOING?
In this role, you will be part of our success by:
Represent the shopper POV across critical strategic decision-making
Deliver recommendations based on shopper and customer insights
Leverages on current services (i.e. Nielsen Store Observation) and studies (ILACAD, Shopper Equity, Solve, Odyssey) to deliver fact based insights
Identifies knowledge gaps of must have information that will enable category growth and customer engagement
Defines, designs and executes the shopper knowledge agenda in collaboration with local I&P
Establish protocols and action standards by research methodology
Identify and implement innovative methodologies to further the understanding of our shopper and its impact on sales
Evaluates and select external research suppliers and consultants
Enables organization to elevate Customer Engagement behind strong Shopper Insights to build brand strategies and category solutions
Build strong partnerships with leaders across Insights and Planning, Regional and Global teams, as well as regional Customer Development and Category Teams
WHAT DO I NEED TO DEMONSTRATE?
As well as a hunger to learn and succeed in to be considered for this position you must be able to meet the following requirements:
Superior analytical skills, creativity in problem solving, and attention to detail
Effective communication skills, both written and verbal, as well as the ability to develop concise and effective presentations tailored to specific audiences
Strong relationship building and collaboration skills, especially in cross-functional teams
Experience in commercialization and go to market solutions.
Experience in study, design, management and application of syndicated marketing research databases and tools (Nielsen)
WHAT ELSE DO I NEED TO KNOW?
Please apply to this position only through http://www.kelloggcareers.com at http://www.kelloggcareers.com/
Consider the position could be closed before the expiring date. Do not miss this opportunity to grow with us, go ahead and apply now!
Kellogg Company does not require any payment during the Recruiting process.
Kellogg Company is an Equal Opportunity Employer who strives to provide an inclusive work environment that involves everyone and embraces the diverse talent of its people.
Title: Shopper Insights Manager
Requisition ID: SAL009125
Job Function: Sales and Category Management
Job Type: Professional
Closing Date: Jul 4, 2018, 11:59:00 PM